In this digital era, we can’t imagine starting a business without making a website. Now, if you have already built your website, it is also not enough. How will you make sure that this is my website and please go through this? It’s not possible to go and tell everybody about your website. So what to do. Every online business is concerned about attracting more customers and facing problems to compete with other businesses.
Doing search engine optimization and advertising through CPC (Cost per click) or PPC (Pay per click) is not only the tactic to increase the organic traffic of your website. There are plenty of things you can do to increase the organic traffic of your website. Doing it alone might be a long and difficult process. Contact with some good SEO company which will help you in getting quick results in making your presence noticeable. Webbull India is the best SEO company in Noida, which provides the best services at a great price
1.Optimize for your potential customer
Optimizing only for the search engines is not enough to increase the organic traffic of your website. It is equally important to know about the interest of your readers. First of all, make a buyer personas to know about whom you are going to create the content. Focus on the main issues of your customer and the keywords they are searching in the search engines. Take care of the needs and issues of your buyer personas, automatically increase the traffic on your website.
- Blog regularly
Blogging is one of the most effective ways to increase the ranking of your website. Write trustworthy and informative blogs of your niche for your customers. Be sure, your blog is not poorly written, out of the niche, copied, or spammy. Otherwise, it will harm your website.
- Use long-tail keywords
Don’t stick to the most popular keywords, instead, use long-tail keywords specific to your services and products. Use high volume low competition keywords for gaining a mass audience to your website. Write informative content for a particular topic instead of targeting SEO-related keywords. This will automatically rank up your content in search rankings.
- Use internal links
Always make internal links to your blogs. After posting a blog, give internal links to other related topics on your own website. This helps to keep engaging your visitors for a longer time on your website. This boosts your trust and authority to Google and increases your ranking. A good ranking on search engines automatically increases the organic traffic of your website.
- Share on Social Media
You have made your business online by creating a website. But is it enough? No. just making a website is never enough, and too in this Social media world. Make your business more popular by making a presence on social media platforms like Facebook, Instagram, Twitter, and Linkedin. Post about your new blog and products on social media to make your website more popular and engaging.
- Create quality content
Create quality content on your website regularly to keep engaging your customers. Update your previous content and add new contents often to keep your website up in ranking. Search engines prefer to rank those websites which regularly update their website content and bring something new regularly.
- Write guest posts
Guest posting is a very convenient way to increase the backlink to your website. Write for other blogs and get a link from them in return. Always choose blogs related to your niche for blog posting. Writing for big websites will add high authority to your website. Also allows others to write on your blogs. This will make you trust other blog pages and attract visitors.
- Engage yourself in the Blogosphere
Always make your presence on other blog sites. Activities like read, like, comment, and links to the other websites of your niche. They will hopefully also do the same on your website. These activities will help in attracting more customers.
For example, quora is a good platform where you can answer the question. Make sure to choose the particular areas of your interest and provide valuable and real insights.
- Merge similar posts
Suppose you have two similar kinds of blogs with different URLs. Maybe you are not getting enough traffic on any one of them. Merge those two posts to perform better. This process is called the Cocktail technique which performs better on search engine result pages and attracts more traffic.
- Collaborate with other brands
There are many brands that are non-competing and have a similar kind of audience. Why not collaborate with those brands to cross-promote to each other’s audience. This is a better idea to increase your audience without getting affected.
Start practicing these tactics today if you want to be popular and grow your business online in this competitive marketing world.